2010 Knight Soul of the Communities - why people live where they live

Gallup and the John S. & James L. Knight Foundation launched the Knight Soul of the Community project in 2008. It was designed to find out what emotionally attaches people to a community.

After interviewing close to 43,000 people in 26 communities over three years, the study has found that three main qualities attach people to place: social offerings, such as entertainment venues and places to meet, openness (how welcoming a place is) and the area’s aesthetics (its physical beauty and green spaces).

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WGBCHealthyBuildings, healthy buildings, placemaking, emotional place attachment

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